DYNEX Technologies + PROGEN

You surely know me for crafting polished still imagery for brands and commercial clients, but you might be surprised to learn that I bring the same precision, narrative, and compelling visual impact to motion; like this recent promotional video I produced for DYNEX Technologies, showcasing their medical laboratory testing equipment and announcing a new industry partnership.

DYNEX has trusted me to capture stills for their marketing and leadership for years, so when they approached me to film this promotional spot, I was excited to be entrusted with the creative freedom to bring their script to life.

After the usual planning and scouting, all shots were completed in one full day of filming, including all scripted imagery along with B-roll vital to tying all shots together.  Post-production was carried out in collaborative stages, and was completed in time for DYNEX to exhibit the promo alongside live product demos at tradeshows to begin the year announcing their new partnership with PROGEN.  This project also provided the pleasure of once again working with a voice actor in addition to the on-screen talent.

Videography is a creative and technical skill I love being able to exercise in visualizing my perspective and share it with the World.  2025 was my most videography focused year in recent history; looking forward to the next vivid video project!

MCO: Concession Marketing Photography for Master ConcessionAir

This past May I partnered with Master ConcessionAir to capture a marketing package of their newest retail and restaurant locations at Orlando International Airport’s new Terminal C.

MCO’s new Terminal C is a vibrant hub serving airlines including JetBlue, Emirates, Aer Lingus, Lufthansa, British Airways, and Icelandair, among others.  The terminal’s dining options encapsulate the essence of Central Florida through its diverse culinary and retail offerings.  Terminal C caters to a wide range of tastes, highlighting local gems like Barnie’s Coffee & Tea Co., Wine Bar George, and Sunshine Diner by Chef Art Smith.  The terminal provides a taste of the region's distinctive flavors with brands like Cask & Larder, Olde Hearth Bread Co., and Orlando Brewing Bar & Bites.

For these locations, I captured a cohesive set of exterior and interior images, as well as menu photography, and stock advertising images with talent on-site.  The entire marketing package was captured in a single shooting day.

While on site, I also captured some headshots of personnel for profile and promotional use.

Ben's Chili Bowl's 65th Anniversary at Reagan National

August 22, 2023 marked a milestone for one of DC’s most loved institutions: Ben’s Chili Bowl.  Three days later, the Ali family joined everyone at Ronald Reagan National Airport to celebrate Ben's Chili Bowl's 65th anniversary.  After words by the airport and Ali family, the party started with the soulful beat of "The Real DC: Go-Go & Ben's" by DJ Mello T, and the rhythmic vibes of Sirius Company.  While passengers and airport employees alike jammed out to the concert with some half-smokes, the Ali family met fans for pictures in front of their airport location.

Ben’s Chili Bowl also used the occasion to announce their partnership with Giant Foods, where patrons can now buy the famous half-smokes and chili to enjoy at home, and their newest upcoming airport location at Washington Dulles International Airport.  The legacy of Ben's Chili Bowl at Ronald Reagan National Airport is not merely about gastronomic delights; it's a living testament to the blend of community, culture, and the indomitable spirit that continues to define the heart of our nation's capital.

Pizza Hut Architectural Photography

This Winter, in partnership with Pizza Hut and their architect KMBA Architecture, the newest airport Pizza Hut location.  This Pizza Hut happens to be the first airport location with a bar in existence, but will be the first of many as the pizza restaurant has updated its menu to offer a full range of items including pastas, chicken wings, salads, sandwiches, and of course pizza.

Here is a selection of some of the images of the new Pizza Hut space I captured which highlight KMBA Architecture's design expertise in a modern and welcoming restaurant atmosphere.

Exterior

Interior

Marketing and Product Photography and Videography

I thought it would be fitting to provide an update on my marketing and product photography efforts at Ronald Reagan National Airport and Washington Dulles International Airport.  This Summer, in addition to my regular ongoing still photography for concession marketing purposes, I also filmed stock footage of concessions at both airports for use in promotions.  These promo spots have been playing on the CNN TV Monitors at both airports since May of this year.  I am responsible for all the footage in these videos with the exception of a few stock photos provided by Legal Sea Foods.  I am not responsible for the video editing; that was tackled by Marketplace Development's marketing team.

Here is an extended edit of the DCA promo.

In addition to these video spots, you can see a sampling of some of my latest marketing photography efforts below.  Both Dulles and Reagan National airports have been working to introduce Better Brands to the Washington, DC aviation market.

You might remember the promotional photography I showcased this past Spring for Pen & Prose and others; much of my photography is used in online promotion, but it also ends up printed large format, very much in public.  This is also a great example of why good photography is important - can you imagine how terrible this dustwall would look with poor quality images, or no images at all?

Examples of my most recent commercial marketing photography.  It's purely coincidental that Chef Geoffrey and I have the same pose :-)