Toyota is wonderful for letting its designers explore the outer-reaches of conceptual design; the Tron-inspired FV2 was on display last year as well, and is a good example of a modern proving-test-bed for future ideas and technology. For this, I give Toyota a great deal of praise. Toyota makes great cars - the 2016 Corolla, Camry, Highlander, and their trucks are good, solid vehicles. The Toyobaru is great. It's when it comes to production time for vehicles like the Prius and Mirai that Toyota falls flat. The Prius is the car that car guys love to hate, partially because of its looks and specs, and partially because of its typical owners. Oh, and then there was that awful song too. I’m all for what the car stands for - energy savings, renewable energy, saving the environment... but it’s such a damn committee car! Just about every car maker out there has now proven that you can make a hybrid / electric car that’s *exciting*. The Prius has a massive following, which is great - the car is here to stay, and there’s nothing wrong with that; it’s good that a hybrid is so popular. The problem is that it’s such a boring, ugly car. It seems that Toyota has tried to make the Prius (alongside the Mirai concept) more exciting by making it more distinctive... the problem is that “distinctive” isn’t always good. In this case, the committee made it derpy. Actually, the only auto maker with more committee / group-think ruined cars is Toyota’s direct competitor, Honda, whose cost-saving but not cost-reducing shortcuts are evident the second you sit down; I want to like their cars, but they’re overpriced for what you’re getting. So, I don’t know what the Prius team was thinking, but this is the ugliest iterations of the car I’ve seen yet.
So, instead of blowing a lot of hot air, I’ll make my suggestion of what I would see as an exciting, attractive Prius. First of all, lose the bubble shape - yes, I know it’s like that for aero; just hear me out. Lose the bubble shape and random body scoops and waves, and go toward a 5-door hatch / wagon design - those have hoods! Imagine if you made a Corolla into a slightly smaller Panamera or Mazda 3, with the styling of the FR-S, but the economical drivetrain, solar panels, and weight / energy saving goodies at the Prius’ core. You’ve pretty much got that with the CT200h; take that concept, and apply it to the Prius namesake, giving it the full suite of Toyota Prius tech and soul. THAT is what I think these cars should be.
That said, I’m just one person (Jalop) with an opinion, and the CT200h vs Prius sale numbers say that Toyota’s right and I am wrong. I’m also quite far from the Prius’ target demographic. I’ve always admired the CT200h though - I’m giddy every time I see one, or the even more rare Acura TL wagon... in metallic brown! :-D