I thought it would be fitting to provide an update on my marketing and product photography efforts at Ronald Reagan National Airport and Washington Dulles International Airport. This Summer, in addition to my regular ongoing still photography for concession marketing purposes, I also filmed stock footage of concessions at both airports for use in promotions. These promo spots have been playing on the CNN TV Monitors at both airports since May of this year. I am responsible for all the footage in these videos with the exception of a few stock photos provided by Legal Sea Foods. I am not responsible for the video editing; that was tackled by Marketplace Development's marketing team.
Here is an extended edit of the DCA promo.
In addition to these video spots, you can see a sampling of some of my latest marketing photography efforts below. Both Dulles and Reagan National airports have been working to introduce Better Brands to the Washington, DC aviation market.
You might remember the promotional photography I showcased this past Spring for Pen & Prose and others; much of my photography is used in online promotion, but it also ends up printed large format, very much in public. This is also a great example of why good photography is important - can you imagine how terrible this dustwall would look with poor quality images, or no images at all?
Examples of my most recent commercial marketing photography. It's purely coincidental that Chef Geoffrey and I have the same pose :-)